Communications

What does the Communications Department do?

The Midland Heights Church Communication Director/Team members objective is to raise public awareness of our church—its members, its mission, and its message; work to get church activities and events noted to the congregation, in the media; and help to get the church’s views included in the news adequately and accurately.

Through the use of various platforms, including phone apps, websites, social media, video programming, and more, the department provides the tools necessary for church and members to effectively and invitingly communicate the Adventist message to audiences both within and outside of the church.

To do this effectively, the Director/Team members will:

1. Report church activities to the congregation, Bermuda conference, and social media by submitting news releases and public service announcements, writing or assigning feature stories or columns, arranging for photo coverage of congregational activities or events, and serving as a source of information for public media representatives.
2. Look for opportunities, story ideas, and current issues that concern your church and community.
3. Seek to become personally acquainted with conference leaders, and community relations when announcing church event.
4. Develop initial and nurture contacts with phone calls and follow up with inquires directed to the church website.

News and Information

It’s vital to keep church members informed about upcoming activities, and equally important to share church news with the Bermuda conference communication director and the larger Adventist family. To do this effectively, Director/Team members will:

1. Write articles about upcoming events and maintain church calendar on church website.
2. Submit articles and photos to conference communication director for conference newsletters or sections in union papers as deemed necessary by the church administration.
3. Work with ministries leaders to assist in writing content for the church website and church advertisements.
4. Maintain an attractive bulletin board in the church lobby highlighting church activities, news, photos, and developments.
5. Work closely with the website developer to keep the website appearance fresh and up to date.

Website Coordination

1. Oversees the maintenance of Midland Heights Church website by providing content and updated information.
2. Ensures that website represents church’s mission statement and teachings
3. Works with and informs pastoral staff regarding any significant updates and revisions
4. Ensures that church calendar is updated.
5. Provides pictures on website for activities such as VBS, family life, social, etc.
6. Director will meet with ministries leaders on a regular basis to maintain updated information.